| Displaying 1 to 10 of 45 | Previous 1 2 3 4 5 Next 10 |
July 13, 2010
AutoPacific Announces 2010 Ideal Vehicle Awards
Survey of 42,000 Consumers Reveals Vehicles that Exceed Expectations. Ford and Porsche Score Third Straight Annual Wins. An “ideal” is defined as conforming to an ultimate standard of perfection or excellence. In the 2010 Ideal Vehicle Awards, announced today by automotive research and consulting firm AutoPacific, owners rate their new vehicles by how closely they come to their ideal.
June 10, 2010
AutoPacific Gives the All-New Sonata a Thorough Test and First-Ever President's Award
Hyundai Sonata delivers, exceeds the hype. AutoPacific today announced its President's Award for the 2011 Hyundai Sonata. This first-time ever honor is the result of a special analysis of Hyundai's all-new 2011 Sonata that adds consumer credibility to all of the positive accolades recently bestowed upon Hyundai's most important vehicle to date.
May 20, 2010
AutoPacific Announces 2010 Vehicle Satisfaction Awards
AutoPacific today announced its 14th Annual Vehicle Satisfaction Awards (VSA) to help consumers make informed vehicle purchase decisions. Survey results reveal Cadillac as the Top Premium Brand, Buick as Top Popular Brand, Suzuki Kizashi as Top Car and Lincoln MKT as Top Truck.
May 3, 2010
Too Early to Declare the Auto Recession Over?
While there are many indications that the recession is ending, at least in terms of new vehicle sales it may be too early to declare victory, as expressed intent to purchase a new car or truck in the next two years has slightly declined over the January to March period.
February 11, 2010
Consumer Car Choices Counter to What Government Mandates
Governmental mandates and consumer desires appear to be moving at cross-purposes. Consideration for small cars and hybrids, the most fuel efficient vehicles, is down dramatically, while consideration for pickups and SUVs is up dramatically.
January 5, 2010
AutoPacific Sales Forecast: U.S. Light Vehicle Sales Set to Recover...Slowly
2009 will be a memorable year for the automotive industry – unfortunately for all the wrong reasons. The U.S. light vehicle market is expected to close out 2009 at a disastrous 10.3 million sales, down from 16.1 million sales just two years prior and the lowest industry volume since AutoPacific began forecasting automotive sales in 1988. The industry can look forward to year-on-year recovery over AutoPacific’s five year forecast period, but at a relatively gradual pace.
December 14, 2009
Consumer Brands - Auto Brands - How Do They Relate?
You won’t likely find many Porsches parked in front of Walmart. Only one in 17 Walmart Shoppers will even consider a Porsche. On the other hand one in six REI shoppers will consider a Porsche. A Generation Y new vehicle buyer is much more likely to also purchase an Apple product – computer, iPod, and iPhone than older new vehicle buyers. Shoppers at H&M – a trendy “cheap-chic” clothier – are much more into their vehicle’s image than their vehicle’s power and acceleration. Trader Joe’s customers are more likely to drive an Audi, BMW or Volvo.
December 10, 2009
Selling Smaller Cars in the US Won't be Child's Play
AutoPacific, Inc. and SIGMA GmbH use Model-Level Social Milieus to Help Manufacturers Determine How to Make Small Cars Sell to US Consumers. Tightening CAFE standards may force smaller cars on US car buyers who are not inclined to downsize. “Our research shows that, despite what the U.S. Government is telling us, few Americans want to downsize to smaller cars,” says George Peterson, President of AutoPacific, “Finding more buyers inclined to purchase smaller cars will not be easy.”
December 2, 2009
Do Green Cars Add Up?
A study released today by automotive research firm AutoPacific shows that while consideration for alternative fueled vehicles in on the rise, it is often driven by economic forces, rather than consumer desire to help the planet. Hybrid considerers are more likely than gasoline considerers to agree with the statement, "I am prepared to pay a higher price for an environmentally friendly vehicle," yet they are actually budgeting less for their next car.
October 20, 2009
Generation Y Open to New Brands, New Technology and Hybrids
Willing to embrace new brands, new technology and alternative powertrains, Generation Y will redefine the automotive market. A just released study on Generation Y new vehicle buyers in the United States shows Generation Y consumers are more likely than the generations before them to consider purchasing a Chinese or Indian branded vehicle, more willing to accept hybrid powertrains, and more likely to want the latest entertainment technology in their vehicle.
Home // All Sections // Search // Subscribe (RSS)