Giulia's looks are not helping Alfa's case in U.S.
May 2, 2016
Source: Automotive News
AutoPacific Contributor: Dave Sullivan
Giulia's Looks Are Not Helping Alfa's Case in U.S.
FCA is rebooting the Alfa Romeo brand and reporter Richard Truett recently spotted a silver 2017 Alfa Romeo Giulia in a suburb just north of Detroit. However, despite the fact that the Giulia model will be a brutally fast, high-performance car, offering 505
hp and a 0-to-60-mph time of 3.8 seconds, according to Fiat Chrysler, and Alfa's passionate fans in the U.S., AutoPacific's Dave Sullivan says "Alfa Romeo won't cut into BMW or Mercedes-Benz market share. Even Infiniti and Cadillac aren't
too worried. Alfa is in the third tier of luxury brands, and it will be
fighting to make itself known."
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