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Feb/03 - Kia plans first sports sedan next year as it seeks younger, more hip image, report says
Kia Motors plans to launch its first sports sedan next year. Codenamed CK, Kia aims to start producing the sedan in May 2017. AutoPacific's Dave Sullivan says "Kia hit a home run with the Soul -- they figured out how to keep it fresh and fun. Apply this formula to a rear-wheel-drive sedan and they might be able to go after a younger consumer who is bored with the played-out BMW 3 series but wants to move out of their Soul they have had since college."
Feb/03 - 2017 Bentley Bentayga: The Bentley Boys Are Busy
AutoPacific President George Peterson writes about the 2017 Bentley Bentayga, arriving in the U.S. this May. Just another SUV for an overstuffed market? Not so, says Peterson, who also says the Bentayga promises to be Bentley’s top-selling vehicle.
Jan/28 - FCA to Cut Dodge Dart, Chrysler 200 in Shift to Pickups, Jeeps
Sergio Marchionne announced that FCA will"withdraw the current 200 and Dodge Dart from the marketplace over a prolonged period of time." AutoPacific's Dave Sulllivan contributes his thoughts, saying "They're probably going to be gone in probably two years at the most." Sullivan expects FCA to focus on money-making pickups and Jeeps.
Jan/26 - Cadillac CT6 Makes Red Carpet Debut at Oscars
Cadillac will pass on advertising during the Super Bowl this year and instead focus on the Academy Awards. This coastal strategy confronts European makers where they are strongest – on the East and West coasts where 40 percent of luxury sales are made. “This is a living and breathing experiment processing techniques that haven’t been used before,” says auto analyst Dave Sullivan of AutoPacific. “It’s also an experiment in what’s coming from Cadillac.”
Jan/18 - Minivan Makeover Seeks to Appeal to New Customers
Minivans have dropped in popularity and sales since their introduction in 1983. Fiat Chrysler is betting on a strong minivan future as they move forward with the new Pacifica minivan, to go into production later this year. AutoPacific's Dave Sullivan, driver of a Nissan Quest minivan, says “as millennials start to have children, a generation that went to soccer practice and family outings as passengers in the vehicles will return as prime buyers.”